The Pony Island Press & Media
Welcome to The Pony Island press and media hub. Here youāll find resources, background information, and brand assets for journalists, bloggers, and organizations interested in sharing our story.
About The Pony Island
The Pony Island is an interactive online destination for horse-crazy kids and families. Created by equestrian illustrator Susan DiFelice, the site brings the magic of the equestrian world into childrenās lives through games, crafts, books, and courses that go beyond the riding arena.
Our mission is simple: to spark curiosity, nurture creativity, and give kids a joyful way to learn about horsesāwhether they ride every week, attend therapeutic riding lessons, or simply dream of ponies from home.
Press Releases & In the News
The Pony Island Wins First Place Equine-Related Website Award from American Horse Publications
The Pony Island Wins First Place Equine-Related Website Award from American Horse Publications
Featured in Sidelines Magazine: The Story Behind The Pony Island
Iām honored to share that The Pony Island was recently featured in the Women Entrepreneur issue of Sidelines Magazine š“
The article touches on the journey from building Allpony, to selling it to United States Pony Clubs, and eventually starting over again with something completely new: The Pony Island.
Talking About The Pony Island on the How to Market Your Horse Business Podcast
I recently had the opportunity to join Denise Alvarez on the How to Market Your Horse Business podcast to talk about the journey of building equestrian education projects like The Pony Island.
Brand Assets
Journalists and partners are welcome to use the following assets when covering The Pony Island.
The Pony Island Logo
Logo Transparent Background
Logo for Dark Backgrounds
Logo With White Background
Pony Mascot Images

Horse Lover
The place where thoughtful horse people begin.

Show Rider
For competitors who want depth and understanding.

Home School
Horse-based learning that counts as real education.

Pony Owner
For kids responsible for caring for a pony or horse.

Therapeutic Rider
Gentle, supportive learning for confidence, regulation, and growth.

Lesson Kid
For kids who take riding lessons and want to feel confident at the barn.
Fast Facts
- Founded: 2025
- Founder: Susan DiFelice, equestrian illustrator & designer
- Audience: Horse-loving kids ages 6ā14, parents, and educators
- Website: https://theponyisland.com


